Archive for the "Advertising" Category


How to get 1,550 Facebook “likes” in 5 days

Knowing the magic
There’s a way to get hundreds or even thousands of new people interested in your cause or product if you know the magic in Facebook ads.
Last week we here at TreeFrogClick gained 1,550 Facebook likes for a conservative leader with a simple ad that headlined, “Think IRS Scandal
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Expert ad man shows how Christianity and business can mesh

Good business means good work for the Lord
When I shook hands with the tall man with greying hair and a strong handshake this morning, I felt like a 10-year-old boy meeting his favorite caped superhero.
Terry Marshall, the world’s #1 expert in Google Adwords, was giving a workshop for beginning entrepreneurs
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An afternoon discovery that transformed a struggling business.

Adam Kreitman, a young entrepreneur, developed a fascinating product that received rave reviews from his friends and others: a topical testing device to detect illegal drug use. But he wasn’t finding buyers of the product.
When the realization finally hit that the world wasn’t coming to his door, Kreitman went out
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Advertising smarts: something old and something new

There’s a saying in the Bible, “An old friend is better than a new one.”
When I look for a book on advertising, it has to be something either very old, or very new. If it’s old, I want something by an advertising pioneer, such as Claude Hopkins, who was one
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